According to Gil Haddi, a Trend Hunter Futurist and marketing trend keynote speaker, traditional marketing no longer exists. What used to be a relatively cut and dried practice has become far more complex as digital media has taken up more and more space in our lives. The average consumer is now exposed to roughly 10,000 brand messages per day, and because of this, we’ve become “walking ad-blockers”. How can marketers get through to audiences who are already at their saturation point?
In her keynote presentation on the future of marketing, Haddi dives into some of the best practices for brands trying to get through to today’s consumers. Beginning with a case study on how Tesla’s highly effective “Project Loveday” campaign trounced its competition, Haddi goes on to express the importance of Max Impact Marketing and its three core factors: Hyperconnectivity, Consumer Centricity, and Lifestyle Engagement.
Catch a preview of Haddi’s presentation in the video above. Looking for a marketing trend keynote speaker for your event? Visit our website to find out how you can book one of Trend Hunter’s best innovation keynote speakers for a presentation, or come to our top innovation conference in a city near you to see our team of Futurists in action!