Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Grow your professional skillset in an award-winning workplace.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

Ecological Burial Initiatives

Katrina Spade Talks About Her Initiative, the Urban Death Project

— June 16, 2017 — Keynote Trends
Katrina Spade told her TED Talk audience about the Urban Death Project, an initiative she began once learning how modern burial practices are extremely harmful to the environment.

Spade talks about how 50% of American people opt for conventional burials, where the materials used and embalming fluids are extremely wasteful, and space is becoming increasingly limited. She jokes that "it turns out it doesn't make good business sense to sell a piece of land for eternity." She then talks about the cremation option that the other 50% of Americans opt for, a number that was once much lower. Cremation emits 600 million pounds of carbon dioxide into the atmosphere annually, contributing significantly to climate change.

Katrina Spade's Urban Death Project came from her drive to create a more ecological burial system. It is inspired by the same process used in Livestock Mortality Composting, where those in agriculture will use the natural elements and a few feet of wood chips to compost cows – a process that only takes nine months. The Urban Death Project hopes to open a facility that does this for people in Seattle, where the deceased bodies will be turned into soil that is then used to plant trees and flowers. She believes this to be a more ecological and beautiful method of burial, and will use it to "bring back the aspect of ritual" associated with death, as cremation rates rise and religious affiliation declines.