This efficiency keynote by Daniel Burrus introduces the idea of breaking physics by leveraging technology.
He begins his efficiency keynote by discussing how the workplace is demanding more for less. He describes how people feel that they just don't have time in between working for spending time with family or having free time at all. Not to worry, says Daniel, all one needs to is defy physics. By that he means efficiently using technology and ideas to get more time out of the day.
Daniel uses the example of introducing the use of pagers for patient families in order to recieve updates of a patient's health. Although this was old technology, it was able to significantly decrease phone time in order to better utilize it elsewhere.