Entrepreneurship educator Ben Hallen teaches aspiring entrepreneurs to expand and optimize their network. Networking is vital when establishing a new business, allowing for the potential of greater success. Hallen goes over the theory of networks, describing them as information pipes. When one is faced with a problem that cannot be solved within their network, they can either gain access to indirect ties or build new ones.
The business professor shares his own networking experience, self reflecting and illustrating how a good fraction or majority of great life opportunities result from networking. By examining the pros and cons of past experiences, one can engage interest and build beneficial ties that will lead them down the path of success. Ben Hallen encourages CEOs to approach potential networking partners by building low commitment relationships that relieve pressure while encouraging strong business relationships.