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Create the Future on Innovation Best Practices

Jeremy Gutsche Discusses Disruptive Thinking
Ellen Smith
April 1st, 2020
Innovation Best Practices is a podcast hosted by Richard Haasnoot that explores the world of innovative thinking, diving into topics such as real-world case studies, frameworks, fundamentals and more. In addition, this podcast features interviews with industry and innovative experts, including Trend Hunter's CEO, Jeremy Gutsche.

In the episode, Gutsche and Haasnoot discuss the how to decipher good ideas from great ones, breaking free from stagnant periods and the success rate of an idea. Gutsche says, "were in an interesting point in history where brands, people and CEOs are coming around to this wonderful idea that disruptive innovation is happening, it's all around us." Leading Gutsche to discuss his latest book, Create the Future: Tactics for Disruptive Thinking, which is filled with everything entrepreneurs and business leaders need to break free from stagnant thinking.

Listen to the full episode here and learn more about Create the Future here.