Ideas
Explore the world's #1 largest database of ideas and innovations, with over 500,000 inspiring examples.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 295,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 394,768 cutting edge ideas.
eLearning > Innovation & Change > Culture of Innovation > Module 1 / 5

Intro to Culture of Innovation

Instructor: Jeremy Gutsche
Peter Drucker, the father of management thinking, used to say, “Culture eats strategy for breakfast.” The concept is that your great idea doesn’t matter if you can’t put that idea into action and make it happen.

This course will help you build a culture that enables disruptive thinking, instead of leading your company toward disruption and failure.
Get Better and Faster
Insights by Trend Hunter AI
Remote Support
Platforms arise that better connect managers and remote employees
Trend - The adjustment period for employees who are now working remotely indefinitely has resulted in the increased use and availability of platforms that aim to simplify the employee-manager relationship. These platforms have various functions, and allow managers to track performance as well as better communicate with their direct reports.
Workshop Question - How is your brand prioritizing productive communication among its employees?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Co-Ownership
Co-ownership initiatives offer adapted forms of property and product ownership
Trend - Co-ownership opportunities are on the rise and come in a variety of forms, including car-sharing neighborhoods, co-owned apartment complexes and ownership setup spaces--all allowing people to pool resources for the sake of owning property or other investment pieces.
Workshop Question - How is your brand adapting to varying generational needs?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Dedicated Factory
Automotive companies are creating dedicated facilities to produce EVs
Trend - Companies in the automotive industry are creating dedicated facilities to produce electric cars. Creating dedicated facilities allows these companies to customize production methods for electric vehicles. Additionally, it allows these organizations to produce electric cars at peak efficiently, and offer better prices to consumers.
Workshop Question - How can your organization efficiently serve the needs of eco-conscious consumers?
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Distant Playground
Playground designs are altered to align with social distancing policies
Trend - As summer approaches, the threat of the global COVID-19 pandemic will still require safety precautions to be taken in public spaces. As a result, public parks and playgrounds are developing secure design concepts so that citizens can still enjoy the outdoors comfortably.
Workshop Question - How can your company pivot experiences to meet local and global safety standards?
7.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Virtual Creative
Creative brands and collectives are staying connected and inspired digitally
Trend - The COVID-19 pandemic has affected how people interact on a daily basis and when in-person experiences and events are unavailable--artists, collectives, and brands turn to interactive virtual events to keep consumers inspired and engaged. This not only proves to be entertaining for audiences, but it also gives creatives a chance to express and market themselves.
Workshop Question - What type of virtual experience is suitable for your brand?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Tech Community
Socialization in the digital sphere becomes a necessity more than a habit
Trend - In tense and uncertain times, tech-specific relationship-building is becoming more of a need than a fixed habit among consumers. These services and the new ways consumers are using them are enhancing online relationships specifically, rather than functioning as a way to keep relationships going between meet-ups.
Workshop Question - How is your brand easing consumer burdens in times of individual or collective crisis?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
High-Design Stationery
Designers are creating pens that are sustainable in unexpected ways
Trend - Designers are troubleshooting a variety of methods and materials to make the most functional and sustainable writing utensils. Often used as advocacy for environmental awareness, these innovations can come with an unexpected twist that is associated with the idea of curbing waste.
Workshop Question - How could your brand/service embrace sustainability in a bold way that will capture the interest of consumers?
5.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Retro Electric
Manufacturers are updating vintage vehicles to have electric capabilities
Trend - As electric modes of transportation are being favored by the public for a variety of reasons—a big one of them being sustainability— manufacturers expand the category to include vintage vehicles. This, in turn, embraces nostalgic consumer tendencies that draw attention to the offering.
Workshop Question - How could you mix retro and futuristic design in your offering?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Psychological Backing
Apps that focus on personal and professional streamlining utilize psychology
Trend - Whether used to enhance personal well-being, physical health or professional improvements—apps that are able to use the fundamental principles of psychology to analyze and offer best results are increasingly popular among consumers.
Workshop Question - How could your brand better streamline the responsibilities of its customers or employees?
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Morale Analysis
Morale programs analyze online conversations to spot areas of improvement
Trend - Employers are taking advantage of new technologies in employee-tracking technology by using platforms that detect morale issues in online conversations and habits. By analyzing culture in this way, employers are able to change internal issues and boost morale and productivity in office.
Workshop Question - How could your brand prioritize employee morale?
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends