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eLearning > Culture > Work Culture > Module 3 / 5

Engagement

Instructor: Jaime Neely
Future of Business
Download the Future of Business Trend Report
In this module, we take a look at the ever-increasing connection between innovation and employee engagement. Research from Trend Hunter's Innovation Assessment and additional global studies point to incredibly low employee engagement levels. For decades, employers have viewed their relationships with their employees as simply transactional, but today's younger workforce has different expectations. Modern employees expect more open communication, more autonomy and more opportunity to make an impact within their organization.

This module explores how you can increase innovation and engagement by focusing on transparent communication and giving employees the opportunity to make a significant impact within their role. The modern employee needs to feel connected to what they're doing to truly be engaged.
Related Trend Report: Future of Business
Workshop Questions:
1. What digital tools could help fill the gaps between your peers, direct reports & managers?
2. How can you make your work culture more entrepreneurial?
Jeremy Gutsche Keynote Speaker
Featured Insights
Employee Check-In
Digital touch-points increase productivity and boost morale
Implications - As increased touch-points with employees can prevent disquietude and lead to improved performance and motivation, busy employers look for streamlined tools that can help them gage the temperature of their team without taking up too much time. Through digital check-ins, bosses can keep tabs on how employees are feeling and performing, and are able to adjust accordingly, without employees feeling micromanaged.
Workshop Question - In regards to office culture, how does your team remain motivated? Is there a new system you could implement to gamify day-to-day productivity?
2.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Insights by Trend Hunter AI
WFH Culture
Brands replicate office culture from home for their employees
Trend - In order to keep employees engaged as many companies enter a year of work-from-home setups, many are trying to replicate in-office rituals virtually. These include everything from coffee breaks to chat rooms that are mapped out to look like offices.
Workshop Question - How is your brand keeping employees engaged?
7.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Increased Output
Video conferencing platforms are offering more service diversity to consumers
Trend - Brands are optimizing video conferencing platforms and tools to deliver increased effectiveness to users. These new features strengthen the experience by enabling increased and diverse output—from podcasts to digitized minutes.
Workshop Question - How can your brand increase the productivity of consumers at home?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Worker Perks
Brands offer larger perks to help ease employee burdens
Trend - Employee perks are going well beyond in-office benefits and into investments that actually benefit employees lives and ease the various financial burdens they deal with. Things like childcare, debt repayment and fitness are now priorities for employers that want a productive and well-rounded workforce.
Workshop Question - How is your brand prioritizing employee wellbeing when it comes to their personal responsibilities and/or financial burdens?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Remote Support
Platforms arise that better connect managers and remote employees
Trend - The adjustment period for employees who are now working remotely indefinitely has resulted in the increased use and availability of platforms that aim to simplify the employee-manager relationship. These platforms have various functions, and allow managers to track performance as well as better communicate with their direct reports.
Workshop Question - How is your brand prioritizing productive communication among its employees?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Remote Rewards
Brands are re-creating in-office perks for remote employees amid COVID-19
Trend - As employees are required to work-from-home amid the "new normal" of COVID-19, the concept of office perks has diminished. In an effort to re-create some of the in-office benefits for employees, brands are offering meal delivery vouches, work-from-home snack boxes, and virtual stipend cards, among other benefits.
Workshop Question - How can your brand incentivize remote workers?
6.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Remote Engagement
New tools are helping businesses facilitate team-building exercises and rewards
Trend - Different tools are being deployed to help companies facilitate a meaningful connection between remote employees. Whether it is grabbing a virtual coffee with peers, enjoying multi-player games as a team, or simply rewarding someone for a job well-done, these types of tools assist in the facilitation of a healthy and engaging work environment for all.
Workshop Question - How might you facilitate your team's remote culture?
5.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Alternative Meeting
Remote meeting platforms are adapted with unique capabilities and formats
Trend - Brands are offering virtual platforms for team meetings that turn the traditional (in-person or online) meeting on its head. Varying formats like ongoing conversational "meetings" or virtual visualizations of office plans provide interpersonal and departmental collaboration, without employees being in the same physical space.
Workshop Question - How does your brand empower its customers to tackle challenges?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Virtualized Onboarding
Brands are using technology to take onboarding into the virtual realm
Trend - Brands are leveraging technology to streamline the onboarding process for freelancers, remote employees, and even clients. By bringing tasks like this online, employers are capable of facilitating a more supportive environment for all types of workers, particularly those who are new to the company.
Workshop Question - How could your brand utilize digital technology for the benefit of your employees?
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Remote Culture
Companies utilize tech and services to be more inclusive toward remote employees
Trend - Work culture is important to companies as it creates a sense of belonging for employees, contributing to their wellbeing and loyalty. As remote workers and freelancers increase in numbers, many businesses search for ways to expand their culture beyond the constraints of the office building through technology and third-party services.
Workshop Question - What technology can you embrace in your business model to make remote employees feel more included?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Morale Analysis
Morale programs analyze online conversations to spot areas of improvement
Trend - Employers are taking advantage of new technologies in employee-tracking technology by using platforms that detect morale issues in online conversations and habits. By analyzing culture in this way, employers are able to change internal issues and boost morale and productivity in office.
Workshop Question - How could your brand prioritize employee morale?
2.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends