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eLearning > Innovation > Innovation Tactics > Module 4 / 4

Culture of Innovation

Instructor: Mark Onufer
Future of Business
Download the Future of Business Trend Report
This module will reveal exactly how you can pivot from the internal cultural traps around pursuit of new ideas. Because great ideas are not rare on a capable team and in a competitive environment the idea we all agree on unfortunately isn’t always the best idea. Innovation, culture and creativity have so many hurdles and Mark provides a map for navigating this sea of challenges.

Finally, imagine you are a one-person team with a game changing idea. You need to get internal buy-in from key decision makers. How are you going to communicate this idea properly for your purpose? Creativity isn’t enough, people need perspective. Mark explains the secret formula for getting key decision makers onboard and how you can you craft a narrative to get buy-in on your next big idea. Having tactical programs in place not just to get them approved, but also to bring them to life is key to culture of innovation.
Related Trend Report: Future of Business
Workshop Questions:
1. Think of a ritual to help the smartest people on your team reset.
2. What is the narrative your team provides? What is the right vehicle to deliver it?
Featured Insights
Managerial Education
Employees are empowered to lead through educational workshops
Implications - Investing in their own employees, more companies are taking the initiative to enroll newer recruits into leadership and educational programs. Through accelerated skill development, the transition time into fully integrated confident employees is shortened, resulting in a team that feels empowered to take on demanding roles and new challenges as they strive for increased leadership.
Workshop Question - How can your brand cultivate the individual development of each of its employees?
2.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Insights by Trend Hunter AI
Workplace VR
Virtual reality is being used for commonplace office processes
Trend - Virtual reality's vast potential applications are now being harnessed in the workplace, with everything from employee training to virtual meetings now taking place with the help of VR. These programs enhance engagement and enhance accessibility for those who work remotely.
Workshop Question - How is your brand offering solutions to the challenges that its remote workers face?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Soft Development
Tech brands facilitate the development of important soft skills
Trend - Tech companies are prioritizing the development of soft skills like empathy, communication and cooperation with the use of software and products that help people learn about and practice these skills. These products and services can be made for children and adults alike.
Workshop Question - How could your brand foster the development of soft skills in either employees or customers?
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Virtualized Onboarding
Brands are using technology to take onboarding into the virtual realm
Trend - Brands are leveraging technology to streamline the onboarding process for freelancers, remote employees, and even clients. By bringing tasks like this online, employers are capable of facilitating a more supportive environment for all types of workers, particularly those who are new to the company.
Workshop Question - How could your brand utilize digital technology for the benefit of your employees?
6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Morale Analysis
Morale programs analyze online conversations to spot areas of improvement
Trend - Employers are taking advantage of new technologies in employee-tracking technology by using platforms that detect morale issues in online conversations and habits. By analyzing culture in this way, employers are able to change internal issues and boost morale and productivity in office.
Workshop Question - How could your brand prioritize employee morale?
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Generation De-stress
Brands place a holistic approach to improve consumer’s mental health
Trend - Millennials have often been viewed as “Generation Stress,” as a result brands have taken noticed and have begun to offer more targeted, natural products and services to mitigate - and educate - these occurrences.
Workshop Question - How can you help consumers have more mental clarity and decrease their daily stress encounters?
5.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Micro-Learning
Quick digital education leverages instant communication for personal growth
Trend – Brands are creating micro-learning solutions for consumers who are looking to add value to their personal and professional development in a way that seamlessly fits into their lifestyles. These micro-learning platforms allow for quick and engaging forms of education in the digital space.
Workshop Question - How could your brand empower its employees or customers with micro-learning platforms?
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Dynamic Coaching
Customer "coaching" becomes commonplace in a variety of industries
Trend - Apps, products, and services that actively coach individuals are no longer relegated to fitness alone. Today, brands in a wide range of industries are offering access to both tech and human-sourced coaching that enhances one's skills or speeds up the process of goal-meeting.
Workshop Question - Conceptualize an on-brand coaching system that your brand could offer its customers.
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Incorporated Incubator
Businesses create innovation hubs to support emerging startups
Trend - Incubators offer a structure for corporations to foster the growth of small businesses while using them as a source for new developments. Such hubs offer businesses the opportunity to expand the influence of their own brand while giving startups access to the resources of a larger company.
Workshop Question - Conceptualize what an innovation incubator would look like within your company.
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Mindful Perk
Employers adapt workplace benefits to better cater to mental health and happiness
Implications - As mental health and emotional well-being become greater elements of priority for consumers, employers are taking note and integrating more standard practices that speak to their employee's happiness. Focusing on benefits and perks specifically, employees are going beyond mere trips, vacations or bonuses to create programs and practices that elicit improved mental health and enjoyment. Whether it be a point system to help improve sleep or the focus on pets to create a more engaging environment, businesses are more willing to stray outside of their day-to-day business specs and practices to create incentives for their workers that are more aligned to their well-being. Such tactics speak to the shift in workplace culture toward a much more collaborative, open and health-centric environment.
Workshop Question - How can you better tap into the desires and habits of your employees? What could you offer or integrate into the workplace to better satiate a desire for mindfulness and relaxation?
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Stimulated Disruption
Entrepreneurial thinkers can swap ideas to easier find inspiration
Implications - Trend Hunter's research shows that younger members of Gen X -- dubbed 'Generation Xenos' -- are more likely to start businesses than Millennials. Their inherent desire to think disruptively means they spend more time ideating than other entrepreneurial generations. This process is streamlined through listening tools and social networks solely dedicated to stimulating creativity.
Workshop Question - How are you giving your more insatiable team members a platform for disruption?
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends