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#20: Food Blogger Coffee Ranges
The Pioneer Woman Single-Serve Coffee Pods Come in Six Varieties FULL ARTICLE
Celebrity collaborations in the seltzer market are increasing in popularity
Trend - Celebrities—whether they be chefs, singers, and even investors—are recognizing the immense popularity of hard seltzers as refreshing low-alcohol beverages with younger consumers. As a result, many are working with brands to launch their own special version.
Workshop Question - Conceptualize a collaboration between your brand and a celebrity.