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Musical Zen Reunions

Paul McCartney and Ringo Star Perform For Child Transcendental Meditation

— April 7, 2009 — Pop Culture
Talk about awesome reunions! Still going strong, Beatles stars Paul McCartney and Ringo Starr performed together on stage at the Change Begins Within benefit on Sunday April 5.

The event was organized by the David Lynch Foundation which aims to teach transcendental meditation to children. What better way to encourage world peace and promote friendships and consciousness expansions than getting the only live members of the Beatles to sing With a Little Help From My Friends?

6,000 people turned up to see this legendary performance but had to wait many hours before it started. Singing friends who helped out included Moby, Jerry Seinfeld, Donovan and Sheryl Crow.
Trend Themes
1. Transcendental Meditation Education - The trend towards offering education in transcendental meditation to children and adults alike presents opportunities for disruptive innovation in wellness and learning industries.
2. Benefit Concerts - The trend towards holding benefit concerts for charitable causes presents opportunities for innovation in entertainment and philanthropy industries.
3. Celebrity-endorsed Causes - The trend towards celebrities using their platform to promote social causes presents opportunities for innovation in marketing and activism industries.
Industry Implications
1. Wellness - The wellness industry can utilize the trend towards offering education in transcendental meditation to create new products and services for mental and emotional well-being.
2. Entertainment - The entertainment industry can innovate on the trend towards holding benefit concerts by finding new ways to engage audiences and raise money for charitable causes.
3. Marketing/activism - The marketing and activism industries can utilize the trend towards celebrity-endorsed causes to create partnerships and campaigns that promote social responsibility and positive change.
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