Model Bas Peters stars in the latest advertorial campaign for the ZEM Fall/Winter 2012 collection. From clean color-blocking to sharp angular accents, this boldly styled photo spread dares to stand apart from the crowd.
From suited separates to sharp shirting and fitted trousers, the ZEM Fall/Winter 2012 collection doesn't shy away from color, showcasing a rich palate of deep rust hues, earth tones and eye-catching emerald green bursts.
Captured by the lens of photographer Pieter Jan Boterhoek, model Bas is stoic and sharply dressed exuding a quiet confidence and undeniable fashion flair. This stylishly simple lookbook redefines minimalist menswear with effortlessly cool ensembles that
are fresh, fun and youthful.
Simple styles are combined with distinctive accents that make for a collection sure to get one noticed.
Stats for Sharp Color-Blocked Campigns
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Research: 4,155 clicks in 221 w
Interest: 4 minutes
Concept: ZEM’s Fall/Winter 2012
Related: 111 examples / 85 photos
Segment: Males, 18-55
Comparison Set: 40 similar articles, including: crisp color-blocked campaigns, 70 cool color-blocked looks, and bright color-blocked looks.
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