The YSL Atelier New York Collaboration Offers "Gothy Goodness"
Considering the dark tones and baggy bottoms with slim-fitting tops, I would say that "gothy goodness" is pretty much the best way to describe it.
Implications - As North American society becomes more saturated with vibrant clothing apparel, consumers are finding it much more difficult to differentiate themselves from their peers through color selections. As such, many of them are reverting back to darker tones in order to satiate their need of individualism. Corporations need to constantly differentiate their wares from their competitors' if they're to garner consumer interest.Stats for Cold Gothic Menswear Trending: Older & Chilly
Traction: 6,846 clicks in 251 w
Interest: 4 minutes Concept: Atelier New York
Related: 70 examples / 54 photos
Segment: Males, 18-55 Comparison Set: 26 similar articles, including: metrosexual makeup, tom ford's controversial ads part iii, and farm girl wristwatches.