The Yala Bot Uses Machine Learning to Optimize Social Media Posts

By: Joey Haar - Sep 9, 2016
References: yala.yalabot & techcrunch
Facebook Messenger chatbots are becoming an increasingly popular and convenient way to get a slew of tasks done, but the Yala bot's job is to help improve a user's social media usage itself. The Yala bot will post users' content on various social media platforms automatically and will even make suggestions on how to optimize those posts in order to increase their efficacy and reach.

In the world of social media, maximizing exposure and engagement is essential, especially for businesses. As a testament to that demand, thousands of social media companies exist to help improve social media usage. Rather than outsourcing social posting, the Yala bot lets users keep control while still using best practices.