The Wrong Weather Summer 2012 Lookbook is entitled 'Soft Core.' Sporting the latest in designer menswear, models Luis Borges, Viktor and Gil star in this stylish sportswear spread.
The tremendous trio wear clean-cut and composed garments from labels including Dries Van Noten, Fifth Avenue Shoe Repair, Stephan Schneider, A.P.C., Orlebar Brown, Comme des Garcons and 3.1 Phillip Lim among others. Looking sleek and stoic, Luis, Viktor and Gil are a vision in carefree casuals that are both chic and comfy.
Sporting an array of slick summer gear, the guys are styled by Fernando Bastos Pereira and captured by photographer Frederico Martins. From bright classic stripes and sweats to eccentric animal-print accents, the Wrong Weather Summer 2012 Lookbook proves you don't need to wear a suit to look sharp.
Stats for Stoic Sportswear Advertorials
Trending: Older & Average
Research: 3,470 clicks in 211 w
Interest: 3.6 minutes
Concept: Wrong Weather Summer 2012 Lookbook
Related: 103 examples / 79 photos
Segment: Males, 18-55
Comparison Set: 38 similar articles, including: militant sports equipment accessories, haute sport couture spreads, and quirky college sport catalogs.
Stoic Sportswear Advertorials
More Stats +/-
Haute Sport Couture Spreads
Militant Sports Equipment Accessories
Quirky College Sport Catalogs
Cryptic Athletic Wear Campaigns
Drenched Athleticwear Shoots