Hope it will return back to your dog when you throw it. A goofy boomerang for dogs. Probably funnier for dogs owners than for the pets. Designed by Ivan Duval and Jean Sebastian from Atypyk, Paris. "Playful pups can't resist the allure of fetching this colorful boomerang made from vivid orange reinforced rubber. Peggable frosted-plastic headercard."
Implications - Products like this let consumers have fun with their pets in ways that stand out from the usual and the expected. Anything that is adapted for animals automatically takes on a whole new level of interest, especially for those who are more willing to spend money on knick-knacks for their pets than for themselves.
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Segment: Neutral, 18-35
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