The True Blue Fashion Story for Women's Wear Daily Embraces the Cool Hue

By: Jana Pijak - Published: May 30, 2014 • References: wwd & thefashionisto
Bo Develius stars in Women's Wear Daily's captivating "True Blue" editorial series. The magazine's fashion editor Alex Badia joins forces with photographer Eli Schmidt for the shoot that embraces a wide variety of blue hues.

Setting an effortlessly elegant tone, this editorial highlights a number of winning menswear looks that are hand-picked by Badia himself. The photoshoot features pieces from labels that include BOSS by Hugo Boss and Ben Sherman among others.

Model newcomer Bo is dressed in a number of elegant suit sets that vary from deep indigo hues to cool, metallic blue sets. The looks are lensed against a blue backdrop and showcased with both formal and causal pieces that take each ensemble from day to evening in an instant. Stats for Dynamic Indigo Editorials Trending: Older & Warm
Research: 1,464 clicks in 103 w
Interest: 1.4 minutes
Concept: Women's Wear Daily
Related: 98 examples / 75 photos
Segment: Males, 18-55
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