Spirit company Suntory has teamed up with the popular Japanese ad agency TBWA\Hakuhodo to create something that far exceeds the usual whisky rocks. These ice cubes are intricately shaped like figurines and statues. You wouldn't want to take a sip of your drink because they look more like works of art.
The ice cubes were made using a 3D mill. The mill drilled them into icy miniatures of iconic statues like Michelangelo’s David and NYC's Statue of Liberty. Other sculptures mimicked everything from Japanese architecture to spaceships and spacemen.
The designs were made available at a secret bar in Tokyo in effort to showcase the brand's alcohol. It prides itself on having one-of-a-kind liquors, so it wanted the ice cube sculptures to embody the same concept and link back to its branding.
Stats for Intricate Ice Cube Art
Trending: Older & Mild
Research: 425 clicks in 109 w
Interest: > 3 minutes
Concept: Whisky Rocks
Related: 53 examples / 41 photos
Segment: Neutral, 18-55+
Comparison Set: 20 similar articles, including: explosive military ice molds, fishy frozen drink divers, and stone drink chillers.
Intricate Ice Cube Art
More Stats +/-
Fishy Frozen Drink Divers
Explosive Military Ice Molds
Stone Drink Chillers
Frozen Barrel Shot Glasses
Pod-Shaped Ice Trays