Thierry Mugler's Intoxicating ‘A*MEN Pure Malt' Scent

By: Shelby Lee Walsh - Published: • References: thierrymugler & nylonmag
Thierry Mugler knows how to make a scent intoxicating--just ask him about his new whiskey-inspired cologne. The scent is made, similarly to how whiskey is made, in oak casks and aged to perfection.

The cologne is for men with heavy undertones of liquor goodness and is called, “A*MEN Pure Malt.” It may not be a sweet and feminine scent, but if you buy it for your boyfriend, I’m sure you won’t be able to resist a shot of his whiskey smell. Stats for Aged Whiskey Cologne Trending: Older & Average
Traction: 6,888 clicks in 302 w
Interest: 2.7 minutes
Concept: Aged Whiskey Cologne
Related: 29 examples / 22 photos
Segment: Neutral, 12-35
Comparison Set: 10 similar articles, including: celebrity colognes, 17 unusual perfume smells & packagings, and playdoh cologne.