Although the WeSC Fall 2010 lookbook supposedly features some overstuffed diner patrons, I can't help but think that it looks like a case of food poisoning -- in which case we should alert the police immediately.
Showcasing a collection that is as creative as the campaign, the WeSC Fall 2010 lookbook features "checked shirts, striped hoodies and simple shift dresses – stuff that is OK to spill tomato sugo on without freaking," as Life Lounge notes. This only means great things for me as I am the resident food clutz in my circle of friends.
Stats for Food Coma Lookbooks
Trending: Older & Warm
Research: 12,904 clicks in 300 w
Interest: 4 minutes
Concept: WeSC Fall 2010
Related: 107 examples / 82 photos
Segment: Females, 18-55
Comparison Set: 39 similar articles, including: cozy cashmere scarves, street side fashiontography, and showgirl minidresses.
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