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Showers Without Borders

Walk in Shower

— January 26, 2008 — Art & Design
Simple and elegant, the Walk In shower from Artweger removes all barriers from you and your shower. Made almost entirely of glass, the shower gives you an unadulterated look at your surroundings... and the same for anyone looking at you!

Implications - The idea of simplicity is regarded as highly desirable in regards to a design aesthetic. Simplicity and streamlined items such as the walk-in shower, promotes a minimalistic style of living. A no-frills design concept is highly desirable to those who appreciate a modern twist in their interior design. The concepts that companies have come up with have to appeal to the minimalism of the product. The opportunity to capitalize on this market is large, considering home decor has become another way a person can express themselves.
Trend Themes
1. Minimalist Living - The walk-in shower represents a no-frills design concept that appeals to those who appreciate a modern twist in their interior design, and offers opportunities in the home decor market for companies who can capitalize on this growing trend.
2. Streamlined Aesthetics - The Walk In shower's simple, elegant and almost entirely glass design promotes a minimalistic style of living which is highly desirable, creating opportunities for furniture and interior design companies to offer similar streamlining aesthetics in other home-related products.
3. Transparent Experience - The almost entirely glass design that offers an unadulterated look at the surroundings of the shower and for anyone looking in, highlights the growing trend towards transparency, which offers opportunities for companies to explore other product and service areas where transparency can enhance customer experience.
Industry Implications
1. Furniture - With the growing trend towards minimalist living and streamlined aesthetics, there are opportunities for furniture companies to create simplistic and durable products that can support this trend.
2. Interior Design - With the growing trend towards minimalist living, there are opportunities for interior design companies to create modern and minimalist design concepts that can appeal to the burgeoning minimalist market.
3. Building Materials - The growing trend of transparency which focuses on offering an unadulterated view to the customer, offers opportunities for companies to explore other building material options that can enhance the overall experience of buildings and other spaces.
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