These Wagner Custom Skis hold some amazing new technology, featuring sensors that can pick up on your every move.
These Wagner Custom Skis can keep track of your speed, imbalances and many other factors while you're rocking the slopes. When you finish your day of activity, Wagner runs the numbers through precise software and gives you the results. With this data, you can then have personal skis made to fit you perfectly!
Implications - Health-conscious consumers are constantly looking for new forms of outdoor activity that they can adopt into their lifestyles. They appreciate equipment that incorporates technology to evaluate and keep track of their performance.
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Concept: Wagner Custom Skis
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Segment: Neutral, 18-55
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Sleek Intelligent Skis
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