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This Volkswagen Jamaican Commercial Contrasts Office and Island Culture

By: Jonathon Brown - Published: • References: volkswagen & youtu.be
This Volkswagen Jamaican commercial features an employee from Minnesota who speaks with a thick, authentic Jamaican accent as he walks around the office lifting people's spirits.

With a coffee mug reading "I love good vibes," the employee attempts to cheer up his coworkers by telling them to turn their frowns upside down. When he's confronted by a co-worker about his background, he admits he is from Minnesota, "the land of ten tousand lakes" he says with the Jamaican accent.

At the end of a tough meeting, he asserts that everyone just needs to smile. He achieves this by taking them for a ride in his Volkswagen. They all return speaking with the same accent.

This ad is hilarious because it contrasts the easy going, laid back culture of Jamaica with the stringent, up tight typical office culture in North America. Stats for Island Influenced Car Ads Trending: Older & Average
Traction: 546 clicks in 92 w
Interest: > 3 minutes
Concept: Volkswagen Jamaican Commercial
Related: 122 examples / 94 photos
Segment: Neutral, 18-55+
Comparison Set: 45 similar articles, including: unexpected ending ads, pretend burger proposal commercials, and border crossing bear commercials.