The Vogue 'Pudsey Bear' will help to raise funds for Britain's Children in Need foundation. The plush toy comes covered in iconic Vogue covers, featuring the faces of Gwyneth Paltrow, Princess Diana and Kylie Minogue.
This Vogue-endorsed Pudsey project kicks off the company's involvement with the popular charity. The publication was approached on behalf of Children in Need as the group went out in search of a special auction piece.Vogue's fashion editor Francesca Burns responded to the call.
Vogue looked to its most successful features during the production of the Pudsey Bear. The patchwork design came from the minds of tailor Paul Strotton, fashion mogul Christopher Kane and the recent University of Westminster graduate Ashley Williams.
Chic Charitable Stuffed Animals
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