This may look like the opening scene of a late 90s adult video, but in fact, it is actually part of the Vladimir Putin Voting campaign encouraging youth to vote by linking it to having sex. It is no surprise how off-mark the administration's campaign has been towards the youth, given the largest protest in recent Russian history against Putin and his corrupt and anti-democratic administration.
This political campaign clearly tried to apply the 'sex sells' truth nugget a bit too literally. One has to wonder if the president wrote it himself. Currently the protests in Russia are being fueled by disenchanted youth, who are using social media tools to spread their discontent. This is a major step for this generation in its political affairs and future political campaigns will have to address this age demographic with more zest and intelligence.
Stats for Dirty-Minded Political Adverts
Trending: Older & Average
Research: 736 clicks in 233 w
Interest: > 3 minutes
Concept: Vladimir Putin Voting Campaign
Related: 56 examples / 43 photos
Segment: Neutral, 12-35
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