This year's offering consists of four different checked patterns with the almighty welded zipper logo and a surrounding contrasting check pattern. The short-sleeved Visvim JUNEAU WELD shirt is sure to keep any man cool this summer, if only in his appearance.
Implications - This button-down shirt is a great medium between a formal shirt and the everyday tee. Aesthetics are a serious concern in contemporary society, and providing consumers with a smart-casual look will help address this anxiety. Companies should consider how their products help keep customers classy, yet comfortable.