'Girl in Your Shirt'
Companies send swag to JenaÃ© of Girl in Your Shirt--naturally, including a shirt--and she models the shirt while yakking up your company or product all the while for a measly $75. I love this kind of ingenuity and entrepreneurship.
Implications - JenaÃ© is definitely a savvy young business woman who has come up with a very creative idea to get free stuff. When a company sends her something to promote, she features that item on Twitter, Flickr, YouTube, Viddler, Seesmic and her personal website. She raves about the company's item and their business in general.