Reenacting Unsolicited Ads Edit

Russian Company 'Plays Along' and Pokes Fun of Unsolicited Ads
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When an unsolicited ad became viral, this Russian company played along.  In fact, they recreated ads of their own which parodied the original ads.  The hosting company replaced ‘topless women’ with dudes, who were more reflective of what you’d expect at a Russian hosting company.

This goes to show you the power of the Internet and that sometimes a unofficial campaigns go viral more than official campaigns.

In mid-March 2008, an ad campaign for Colocall (a Russian hosting provider) featuring topless girls working in the company’s datacenter server rooms with the company’s logo in the corner was unveiled. The images were reprinted in dozens of network media and entertainment sites, setting the net ablaze under the guise of comic images, and sparking a lot of discussion and debate among Internet users .

The company released an official statement, explaining that the photographs were “accidentally” taken by their advertising department, “These photographs were made during the photo session, in the process of preparing materials for promotional booklet. No “topless” images should have been released, and these images were not intended for publication in the network.”

The company was wise enough to ride the wave, not only did they not ask to pull the images, this week a new funny campaign with two guys reenacting the viral campaign was released showing the “retouching” skills; presenting two options of each of the photos: “before” and “after”.

It’s hilarious.

Here are some recent unofficial campaigns that went viral and brought much attention to the brand:

Toyota Prius Campaign - Prostitute, Lover, Killer (GALLERY)

Toyota thinks that sometimes you gotta overlook and forgive a man’s wrongdoing, as long as he is driving a Prius! The new Toyota Prius campaign uses the tagline “Well, at least he drives a Prius” with a backdrop of three pretty bad/naughty scenarios. Killer, shows a man dragging a dead body into the… [More]

Youth Shockvertising II - CONCEPT “Don’t Lose Control” Child Abuse Ad (GALLERY)

These concept ads related to child-protection are very disturbing. But so is the subject matter. Domestic violence is a serious issue that can leave a child scarred for life. This ad campaign, with realistic looking blood, drives the point home. The child protection agencies are intended to shield… [More]

Creative Support Bra Ad - Running Free (GALLERY)

This a controversial ad campaign that has sparked much debate. It’s an ad for Running Free support bras. It needs to be noted that they were not actually created by Running Free. DDB had pitched the idea, but the bra company refused to be associated with the imagery. The campaign features three ph… [More]

Also check out the similar guys re-enacting girls shoot

Hilarious Spoof - Michael Musto as Lindsay Lohan as Marilyn Monroe (GALLERY)

This one made me roll on the floor. Village Voice columnist Michael Musto pays homage to and spoofs the now infamous New York Magazine Lindsay Lohan as Marilyn Monroe Last Sitting photo shoot. Musto’s ‘The Ultimate Re-Vamping’ was photographed by Howard Huang. Musto says, “The slinky Lindsay said… [More]