The Vero Moda S/S 2012 collection is cute, girly and vintage. The British model and television presenter Alexa Chung was the model selected to present the gorgeous line, and she does a fantastic job as her style and beauty represent the Denmark fashion label.

Sporting charming outfits, Chung was candidly photographed in the streets of Brooklyn, New York. Some of the garments she wears are ankle pats with red brogues, preppy cardigans, girly Peter Pan collars and adorable dresses. Vero Moda is characterized by its feminine and contemporary fashion for young women. Being a fashion-conscious beauty, Chung gives this upcoming collection a playful and unique charm.

The Vero Moda S/S 2012 collection feels effortless and delicate, perfect for independent and driven fashionistas like Chung herself.