The VEGAGOOZ Coat Features Corn-Based Fiber as Insulation
Laura McQuarrie — November 13, 2019 — Fashion
References: boidaathletica & vegnews
Canadian apparel company BOÏDA added to its range of cozy vegan outerwear with an all-new style called the VEGAGOOZ, which features plant-based insulation in place of materials like down. The warm, lightweight and compact outerwear design boasts a wind-proof and water-resistant form and a "down-like insulation" that's partially made with corn fibers.
As well as being appealing for its cruelty-free features, the vegan outerwear design will appeal to consumers with its discrete reflective details.
BOÏDA’s designer and founder An Pham says of the VEGAGOOZ: "its European construction is one that combines beautiful cut and high quality, so I hope it will meet the needs of people looking for an option that truly combines fashion and compassion.”
Image Credit: BOÏDA
As well as being appealing for its cruelty-free features, the vegan outerwear design will appeal to consumers with its discrete reflective details.
BOÏDA’s designer and founder An Pham says of the VEGAGOOZ: "its European construction is one that combines beautiful cut and high quality, so I hope it will meet the needs of people looking for an option that truly combines fashion and compassion.”
Image Credit: BOÏDA
Trend Themes
1. Vegan Outerwear - The rise of vegan outerwear is disrupting the fashion industry by offering stylish alternatives that are cruelty-free.
2. Plant-based Insulation - The use of plant-based insulation, such as corn fibers, in outerwear is an innovative trend that provides warmth and sustainability.
3. Reflective Details - Incorporating discrete reflective details into outerwear designs is a growing trend that enhances functionality and safety for consumers.
Industry Implications
1. Apparel - The apparel industry is being impacted by the trend of cruelty-free vegan outerwear, providing opportunities for brands to offer sustainable and stylish options.
2. Sustainable Fashion - The rise of plant-based insulation in outerwear presents opportunities for the sustainable fashion industry to create eco-friendly and innovative products.
3. Outdoor Gear - The incorporation of reflective details in outerwear designs presents disruptive innovation opportunities for the outdoor gear industry to enhance safety and visibility in their products.
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