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URLITERATURE Opposes URL Shorteners to Encourage Reading

By: Laura McQuarrie - Published: • References: urliteratu.re & psfk
URLITERATURE takes a stance against URL shorteners, which cut down on the written word and promote limited attention spans. Instead, URLITERATURE is the exact opposite of a URL shortener — it's a URL lengthener. The URL lengthener was developed to promote Respublica's books and make them seem appealing to a youthful generation.

If you want to share a link from the web, it can be plugged into URLITERATURE, which generates a lengthly URL link providing information on a particular book that can be specified upon generating the URL.

When the link is sent to someone and they open it, URLITERATURE directs them to the original link, but a frame remains on-screen, showing additional information about the book and how to purchase it, if it is of interest to them. Stats for Web Link Lengtheners Trending: This Year & Buzzing
Traction: 891 clicks in 32 w
Interest: > 3 minutes
Concept: "url Shorteners"
Related: 53 examples / 41 photos
Segment: Females, 12-35
Comparison Set: 20 similar articles, including: flighty 3d-printed page keepers, modern art mocking books, and afterlife-avoiding children's books.