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The lack of interest in traditional products is a confirmed factor of the spirits segment: today’s consumers want modernity. A distinctive shape, attractive special effects and a variety of surface finishing that invite the hand to reach out and touch the product.
The Skinsleever by Sleever International brings a new sensorial dimension to the sleeve universe: touch. The Skinsleeve recreates the incredible feel of six exceptional (and as original highly condemned) leather finishes - lizard, python, ostrich, etc., all of which in a palette of modern colours.
The beauty of this solution is founded on the combination of new technologies.
Firstly, a new generation of mono-oriented elastomer-based films with the unique property of remembering its shape after heat shrinking, which makes it possible to create relief effects or three-dimensional patterns and secondly, the 3D motif can be combined thanks with a new bespoke helio-engraving printing technique in 8 to 9 colours and accurate positioning (3/10ths mm) to reproduce the subtle effects of luxury leathers
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References: bestinpackaging.blogspot, sleever
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marketing,
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ultra luxury
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