The Uniform Wares New Watch is Specifically Targeted at Women

By: Mishal Omar - Aug 28, 2016
References: uniformwares & dezeen
The British company Uniform Wares offers luxury watches that are made in Switzerland and its new line of watches target a very specific demographic.

The company states that the new collection is inspired by "the urban woman with an eye for unstated elegance" and the watches reveal just that. Called the 'M35,' the watch is the brand's smallest one yet and is surrounded with gold with a pale pink interior. It has three available straps that completely transform the appearance of the watch, including a black leather, a tan cordovan and a gold link design.

This Uniform Wares watch face and the available straps it is accompanied by function as an understated but sophisticated alternative to other luxury watches on the market.