Umbrella Friends are a Friendly Face in the Storm

By: Rachel Bowman - Published: Jun 23, 2009   Updated: Jun 21 2011 • References: www1.fredflare & fashionista
Sometimes all you need in bad weather is to see a friendly face... oh, and a umbrella. Fred Flare recognizes the need for both these things with Umbrella Friends.

The Umbrella Friend Umbrellas by Fred Flare come in a variety of colors, and feature a face as the top of the umbrella, and feet as the handle. The quirky designs make for a fun rainy day fashion.

Implications - Umbrellas are of the oldest and most practical innovations in history. Like most other practical innovations, the incorporation of style and personal flavor shortly followed. Because this product has been around for so long, and is produced by so many designers and companies across the world, there are a variety of umbrellas on the market that are unconventional and catered to personal styles. Stats for Bad Weather Friends Trending: Older & Chilly
Research: 4,234 clicks in 360 w
Interest: 4 minutes
Concept: Bad Weather Friends
Related: 70 examples / 54 photos
Segment: Neutral, 18-35
Comparison Set: 26 similar articles, including: 52 bizarre umbrellas, coordinated umbrella hats, and china doll umbrellas.