Nathan Hubbard is Looking to Introduce Twitter Shopping

By: Nicole Ballantyne-Choo - Published: Sep 16, 2013 • References: fastcompany & fashionotes
If you're no stranger to online shopping, the idea of Twitter shopping will perk your interest.

Former CEO of Ticketmaster Nathan Hubbard has joined the team to make this idea a reality. His role in the production is huge, as he's responsible for making the social media platform a virtual store and be extremely retail-friendly so people don't lose interest in Twitter.

This idea was inspired by the fact that so many companies advertise their products on Twitter, they might as well give people an easy way to purchase what they like. Since Twitter is so instantaneous, people can buy what they want immediately instead of putting it off to the side until they have time to look it up.

The hope is that making twitter shopping a reality more people will join the platform and the companies selling products will have large sale increases. Stats for Social Media Shopping Platforms Trending: Older & Warm
Research: 2,814 clicks in 140 w
Interest: 0.6 minutes
Concept: Twitter Shopping
Related: 62 examples / 48 photos
Segment: Neutral, 18-35
Comparison Set: 23 similar articles, including: trending phone covers, web design discounts, and augmented reality retail.