Twitter’s popularity seems to continue unabated; yesterday’s Chicago Tribune website debuted an all-new masthead that featured Twitter usernames beside the publishers and editors where e-mail addresses might once have been placed.
Journalists have long been using Twitter to sniff out news pieces and rising trends. Does the Chicago Tribune’s acknowledgment of this phenomenon signal a significant shift in how microblogging services like Twitter are perceived in the print news sphere, or is the Chicago Tribune selling out by promoting the Twitterverse? I’d love to hear your Reaction below.
Stats for Twitter Media Takeovers
Trending: Older & Chilly
Research: 2,017 clicks in 371 w
Interest: 4 minutes
Concept: Twitter Media Takeovers
Related: 27 examples / 21 photos
Segment: Neutral, 18-35
Comparison Set: 10 similar articles, including: microblogging a-listers, 23 twittervations, and twitter for saving lives.
Twitter Media Takeovers
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