The newspaper industry is taking advantage of 'Twilight' anticipation to sell more papers. Many newspapers across the country today are including a free promo poster for the movie.
The gratis posters are in fact, advertisements for the vampire flick 'Twilight' opening this weekend. The L.A. Times, USA Weekend and even the Peninsula Daily News from Washington all are urging fans of Bella and Edward to purchase the paper to get a free poster. It has been reported that USA Weekend has even altered their logo on the cover for the November 16th issue.
'Twilight' the movie opens Friday November 21, 2008.
Stats for Using Vampires to Sell Newspapers
Trending: Older & Average
Research: 10,818 clicks in 389 w
Interest: 4 minutes
Concept: Using Vampires To Sell Newspapers
Related: 64 examples / 49 photos
Segment: Females, 12-35
Comparison Set: 23 similar articles, including: safari vampire photoshoots, vampire photoshoots, and vampire hype disappoints.
Using Vampires to Sell Newspapers
More Stats +/-
Safari Vampire Photoshoots
Vampire Hype Disappoints
Recycled Plastic Gowns
Instant Tanning Towelettes