Tuggle Rates Businesses on Community Commitment

By: Katherine Vong - Published: Oct 22, 2009 • References: tuggl & springwise
Businesses that are also social do-gooders can potentially increase profits by appealing to consumers who care about social responsibility. Denver-based Tuggl hopes to help these kinds of businesses get the recognition they deserve.

Tuggl is an online arena where consumers and nonprofits can rate and review companies based on their social actions and whether they display a commitment to the community as well as their customers. Businesses can be rated according to service, price, and quality—which customers rate—as well as donations, pro bono activities, and volunteering—rated by the nonprofits. Stats for Social Biz Rankings Trending: Older & Chilly
Research: 1,932 clicks in 344 w
Interest: 4 minutes
Concept: Social Biz Rankings
Related: 66 examples / 51 photos
Segment: Neutral, 18-35
Comparison Set: 24 similar articles, including: social cause beverages, fashionable charities, and socially responsible phones.