TRYVERTISING - Nike Trial Vans

Now you can try your shoes, but this is not a common try, you can run with them so you can be sure that the shoes are comfortables.

“Nike Trial Vans are currently touring the UK/Ireland, France, Italy and Spain, stocking 1,000 pairs of shoes. It’s a free trial, no strings attached. To deliver on the crucial element of TRYVERTISING, total relevance of placement, the vans will pop up in places where people actually run. From athletic events to well-known running spots”