The hybrid concept yacht is powered by both solar and wind energy. The yacht features flexible spaces, fitted with tables and sofas, along with a roof which shields guests from the sun and other weather changes.
Implications - Consumers are looking for ways to be eco-friendly while maintaining a luxurious lifestyle. Products that infuse these two elements together are attractive to buyers who don't want to sacrifice either one. Companies could focus on this need for sustainability with prestigious products in order to garner a wider audience.