A decade ago taking a trip to a foreign land meant relaxing to your heart’s content, but today it could also mean responding to another culture’s needs, as found with Planeterra.
In the spirit of sustainable tourism, Planeteera is promoting the idea of tourism that helps places of destination, instead of exploiting them. Tourists familiarize themselves with the way of the life of the people in the country of their destination, learn about their struggles and assist in programs that promote their development. Tourists, at the end of their visit, not only produce change in the country they visit, but also in themselves. Tourism thus becomes a way to celebrate solidarity with other cultures, and improve the world as a whole.
Company Website: Planeterra
Stats for Responsible Growth Tourism
Trending: Older & Chilly
Research: 155 clicks in 186 w
Interest: 0.5 minutes
Concept: Tourists Helping In Destinations
Related: 60 examples / 46 photos
Segment: Neutral, 35-55
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