These were the 20 most popular Ads in 2007, based on our traffic statistics. If you have a something you’d like to submit to our Marketing Strategy category, you should Join FREE and start building a Trend Hunter portfolio.
If you’re looking for more research based on our database of more than 10,000 trends, check out our 2008 Trend Report, CLUSTERS OF INSPIRATION.
Top 20 Marketing Strategy
(Rich) Giant aquatic creatures from the deep, snaking robots made from watches and one man submarines were among many other things never before seen on the catwalk, that stunned the audience in Florence, Italy last week as Diesel presented their show for the Spring Summer 2008 collection. The ‘liquid space… [More]
(POPEYE) This is one of the cool guerrilla marketing (the low cost unconventional kind) tactics I’ve seen. The Sex machine ads created by Agency “Leagas Delaney ” Milan, Italy. “A car parked outside of the Erotika sex shop, with all the windows covered by stickers representing hard scenes, looking careful… [More]
(Bianca Bartz) The latest rear being used to promote Georgio Armani’s male underwear belongs to none other than hunky soccer star, David Beckham.
“Beckham was busy shooting the ad campaign last week in L.A. with Mert Alas and Marcus Piggott, marking the second time that he and Armani have worked together. The fi… [More]
(Hernando Gomez Salinas) If you are not a property owner and you fight against the unfair rises in the rents month after month, the solution is knocking at your door: fill the neighborhood with prostitutes! You can do it easily: Make cardboard prostitutes and leave them standing on the corner of every street. In this way th… [More]
(Fashion Spy) As part of their ‘Real Beauty’ campaign for the Dove brand, Unilever has replaced size zero models with closer-to-reality, larger sized models. They’re using the Body Mass Index (BMI) as and indicator of ‘healthy’ body weight guidelines and sticking to this when choosing models for their Dove brand. [More]
(Chris Skleryk) Renowned rapper Kanye West, well known for his strong, blunt opinions and trend setting style as well as his unique music, has brought yet another shocker into the game. Known to promote anything from cars to fundraisers, his latest and greatest has got to be his support for Fendi. Using his head as… [More]
(Bianca Bartz) Ever notice how clothes in “your size” don’t always fit? Makes you think twice before ordering clothes online without being able to try them on.
Take the frustration out of shopping on the web with Intellifit, the virtual fitting room. This free service helps internet shoppers find their clo… [More]
(Carlos Calderon) The US Postal Service will help Star Wars celebrate its 30th anniversary by rolling out a cool R2D2 mailboxes. The pictures come from a leaked source. In fact the site USPS Jedi Master site isn’t even online yet (Despite the fact it is plastered all over the mail boxes). So stay tuned for the lau… [More]
(Rich) Diesel’s latest advertising campaign is timely to say the least. The campaign depicts a drastically changed world, altered by the effects of Global Warming. Taking on a long time serious issue, but one that has in recent months become a very ‘hot’ topic (no pun intended!).
The striking and sophisti… [More]
(Lauren G) As Milan fashion week begins, fashion brand Nolita has released an advertisement depicting a naked anorexic woman to highlight the effects of the illness. Written above the photo of the woman are the words: “No Anorexia”.
The photograph was shot by the controversial Italian photographer Oliviero To… [More]
(Jeremy Gutsche) This commercial is for a self cleaning toilet, and it conveys the message very well. The unfortunate clubbing coke addict can get her fix because self cleaning toilets are so good. [More]
(Angela Lowe) At the press preview for the North American International Auto Show, I snapped these difficult-to-shoot pics of what I am calling waterfallvertising. At the Jeep display, the waterfall is actually streamed in such a way that the water ‘prints’ the JEEP logo, stars, stripes and a picture of a jeep. … [More]
(Bianca Bartz) Cadbury has come up with some very clever gorilla marketing, literally. Their 90 second Dairy Milk candy bar video doesn’t feature chocolate once, not verbally or visually.
Guerilla marketing is a low-budget, unconventional spin on marketing that often doesn’t feature the actual product at all. Al… [More]
(Juan Carlos Bonilla) Always controversial, Dolce & Gabbana has released their latest fashion line and advertising campagn, and it centers around an animal skin concept. With a sexy and daredevil sound, so characteristic of the Italians, they show us that stamped zebra and panther they will be the ‘must have’ in the ward… [More]
(thischick) How do you become a teen internet icon? You show up at a concert in a hot yellow dress, get photographed and uploaded by a popular internet party-photo site, and develop an obsessive fan base on Myspace.com to the tune of 3700 friends who just can’t get enough of you. Can this really be done? Absolu… [More]
(Jeremy Gutsche) To raise awareness for domestic violence, the new Women’s Aid campaign features photoshopped pictures of UK celebs. The celebrities have been altered to appear as though they have been beaten, shocking you to realize the importance of domestic violence as an issue. The campaign was created by Grey… [More]
(Alex Cove) The Hersheys Co. didn’t think this one through. Their Ice Breakers Pacs are packaged similarly to the way illegal drugs such as cocaine, crack, and heroin are distributed - in small, heat-sealed baggies. The candy is really a dissolvable pouch with a powdered sweetener inside. A Philadelphia Police … [More]
(Juan Carlos Bonilla) Dolce & Gabanna has angered many people with this ad, which features a woman being overpowered by a gang of men. It’s pretty clear why people are getting so upset. From D&G’s perspective, they are happy that everybody is keeping an eye on their ad and will never forget the brand.
International A… [More]
(Jeremy Gutsche) Yesterday, I introduced you to fat burgers, the backlash against health food. Now I present you with a more extreme version of the same concept: The controversial Heart Attack Grill.
The Heart Attack Grill, located in Phoenix, Arizona, features everything that’s bad for you. The menu is full of he… [More]
(Jeremy Gutsche) Has anyone else tattood Trend Hunter onto their ass? This young women apparently enjoys our site. In fact, HERE is a video of her revealing her Trend Hunter tattoo. Customize your own tattoo in this great example of viral marketing. The site was made for the launch of XBox 360’s Crusty Demons ga… [More]
Jeremy Gutsche
Edit
1. Holographic Fashion Show - Diesel’s Fashion Show Adds New Dimension (VIDEO)
2. Fake Car Orgies - Erotika Sexy Shop Ads (VIDEO)
3. Georgio Armani’s New Butt - David Beckham Underwear Model (GALLERY)
4. Fake Prostitutes - Cut Out Signs To Make a Statement (VIDEO)
5. Size Zero Models Banned By Unilever
6. Kanye West Sells His Head For Ad Space
7. Virtual Fitting Rooms - Intellifit Takes The Frustration Out Of Online Shopping (VIDEO)
8. USPS Jedi Master Postal Mailboxes - Postal Service to Celebrate Star Wars (GALLERY)
9. F-ck the Environment - Diesel’s Global Warming Ready Campaign (GALLERY)
10. Anorexia Billboard Shocks Milan Fashion Week
11. Self Cleaning Toilets - Clubbing Coke Addict Can’t Get Her Fix (VIDEO)
12. Waterfallvertising - Water Streamed to Show Images and Text (VIDEO)
13. Cadbury Guerilla Marketing - Dairy Milk Gorilla Ad (VIDEO)
14. Animal Skin - Dolce & Gabbana Suggest Stamped Zebra and Panther Will be Hot (GALLERY)
15. Self Created Superstars - The Secret Life of Internet “It” Girl Cory Kennedy (VIDEO)
16. Celebs Photoshopped For Domestic Violence - New Women’s Aid Campaign (GALLERY)
17. Hershey’s Cocaine Packaging - Ice Breakers Pacs
18. Violent Advertising - Amnesty International Furious at Dolce & Gabbana Ad
19. Heart Attack Grill - Fat Burgers, Sexy Nurses, Beer, Cigarettes and Wheelchairs (VIDEO)
20. Customized Tattoo Videos (GALLERY)
good summary
