Too Faced Makeup Will Be Offering a Girly Cake-Themed Collection

By: Alyson Wyers - Aug 29, 2016
References: instagram & refinery29
Known for their sweet cosmetic collections, Too Faced makeup will be offering a Funfetti-themed line. Too Faced Co-Founder and Chief Creative Officer Jerrod Blandino first teased the Funfetti blush several months ago on Instagram. A documented fan of the social media sneak peak, Blandino recently posted new pictures of the packaging for the yet to be released Funfetti makeup collection.

Including heart-shaped blush, the new Too Faced makeup features feminine and food-focused branding consistent with past releases including treat-mimicking tins, sandwich-inspired eyeshadows and peach-scented eyeshadow palettes. The collection mentions its girly influence outright, with "It's fun to be a girl!" written on the box. The Funfetti set will certainly appeal to existing Too Faced consumers, especially young girls who regularly turn to YouTube and beauty gurus for inspiration.