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Daishowa First's Tissue Package Contains Expensive Colored Tissues

By: Laura McQuarrie - Published: Mar 12, 2014 • References: blog.esuteru and en.rocketnews24
Daishowa First is a Japanese paper company that's introducing a rainbow tissue package to its product assortment. The tissues come in 12 different hues, offering quite a range from the color spectrum.

The product is beautifully wrapped and it is being marketed as 'Juunihitoe,' which references a twelve-layered ceremonial kimono. Each color is also given the name of something from the natural world, including trees or flowers, which makes each one that much more special.

Considering the amount of detail that goes into the marketing for these decadent tissue boxes, you'd be right if you guessed that these tissues don't come cheap. Daishowa First is selling its boxes, containing 288 sheets of colorful tissue, for $100 each.