Eau de Pop Stars - Justin Timberlake in Play by Givenchy Ads (GALLERY)

Trend Hunter broke the news to you back in February, now we bring you the smoldering black and white ads for Givenchy’s new men’s fragrance Play featuring Justin Timberlake.

The campaign shows the SexyBack singer posing on a private jet, a recording studio, and on a balcony. The three adverts are set to debut this summer.

As part of the promotion, Timberlake attended the official launch of the fragrance which was held in Paris at Mini Palais on the Champs Elysees. See pictures below for his appearance at the launch.

Check out our original story on Timerlake and Givenchy, and a recent celebrity fronted scent, Emporio Armani Diamonds for Men with Josh Hartnett:

Celebrity Perfume Ads - Josh Hartnett in Emporio Armani Diamonds for Men

Emporio Armani has unveiled the ad campaign for its new perfume, Diamonds for Men, featuring Hollywood actor Josh Hartnett. Diamonds was created in cooperation with L’Oreal for urban, young men. The… [More]

Reigniting The Brand - Justin Timberlake Bringing Givenchy Back (VIDEO)

Givenchy is set on revitalizing their men fragrance line and connecting with the young generation by recruiting Justin Timberlake as the face of an all-new men’s fragrance that will debut this fall. The… [More]