Tim Sumner Draws Inspiration From Nursery Rhyme for Snazzy Branding
Each moon phase featured on this Tim Sumner packaging represents the strength of the cheese, with the crescent moon being the lightest and the full moon being the strongest in flavor.
Implications - Consumers are appreciative of packaging with pop culture and literary allusions because it engages them on a cognitive level, something generic branding often forgoes. Corporations looking to gain an edge over their competition may consider packaging products with elements that engage consumers intellectually.Stats for Moon Phase Cheese Packaging Trending: Older & Chilly
Traction: 1,955 clicks in 180 w
Interest: 4 minutes Concept: Tim Sumner
Related: 68 examples / 52 photos
Segment: Females, 12-55 Comparison Set: 25 similar articles, including: fallen foliage branding, inner beauty branding, and fauvist beverage branding.