Potential

Love and Kisses Collection

By: irenesco - Published:   Updated: Jul 5 2011 • References: tiffany & trendandthecity.wordpress
Paloma Picasso designed and presented a romantic collection for Tiffany in November.

The central theme of the jewels is the kiss, abstracted in its pop sms-like "X" symbol, and realized in diamonds, amethysts and tourmalines. The jewels have a design inspired by romanticism, but with a hint of modernity ... will this necklace become a new cult next to the heart bracelet?

Implications - Consumers are seeking out more luxury in their purchases. As the recession comes to an end, shoppers desire a way to remind themselves of better times. Creating everyday products that offer this could help a company expand their brand.

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