The Think Pink Burger Collects Proceeds for Canadian Breast Cancer

By: Misel Saban - Oct 2, 2015
References: heroburgers & marketingmag
To help bring awareness to the Canadian Breast Cancer Foundation, Ace Bakery has teamed up with fast food eatery Hero Certified Burger to bring out a Think Pink Burger. The burger features a creative pink bun infused with beets to an attempt to use food to bring awareness to consumers.

Both eateries have collaborated to create this celebratory burger that has an unconventional pink bun designed by Ace Bakery that cleverly features beet juice to turn the bread a rosy pink. The sandwich is topped with a beef patty, raspberry goat cheese, pink coleslaw and lettuce. The Think Pink Burger is available exclusively in Ontario at all Hero Certified Burger locations with one dollar from the purchase cost going towards supporting the Canadian Breast Cancer Foundation.