All-Powerful Fragrance Ads
Oscar Pistorius has been running with artificial legs since his childhood, thus making an inspirational career. What the Thierry Mugler A*Men is able to promote is not only a scent, but also a motivational theme to invoke an emotional feeling.
Implications - It's heartening to see a major brand embrace such a positive message for its marketing. It would be fantastic to see more companies follow their example and use their advertisements as an opportunity to demonstrate humanity at its absolute best.