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TheSecretsservice Lets You Share Dark Secrets With Total Strangers

By: Joseph Murry - Published:   Updated: Mar 30 2011 • References: thesecretsservice
TheSecretsService allows you to share your darkest secrets without any judgment and with the support of an online community.

The pictures accompanying the words add a great effect to a really interesting site. It's the only place someone would admit something like “Sorry, I can't stand making out with you” or “I really, really enjoy hating you.”

Implications - If you can offer consumers the opportunity to do or share something they might otherwise feel unable to do, you tap into a niche that isn't currently being met by any other company or service. Innovations such as this one show how products that are both harmless and anonymous can achieve success by providing people with a safe haven to speak their mind without fear of reprisal or hurting anyone's feelings. You'd have to be really in tune with what your target market wanted to come up with an idea like this, and that is a lesson all businesses should consider. Stats for Secret Sharing 2.0 Trending: Older & Mild
Traction: 3,952 clicks in 309 w
Interest: 4 minutes
Concept: Secret Sharing 2.0
Related: 59 examples / 45 photos
Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: confessional clothing, postsecret, and self-destructing usbs.