My Samsung Ultra mobile is the thinnest but most delicate and fragile phone in the world; and it has the bruises and cracks to prove it. The Soft Phone concept by designer Qian Jiang offers exactly what I need. A soft, squeezable phone that can take a beating inside my jeans or wallet and still be good. The Soft Phone is constructed of a series of discs with electronic fabric stretched in between. The cell antenna, battery, camera, and micro electronics are all contained and protected inside a small clip which itself is made of soft, squeezable, stress-reducing silica. So when your boss or wife shouts at you in a call, you can just squeeze the phone to relieve your stress.
The interface utilizes a combination of tactile gestures such as squeezing to hang-up and touch on the surface to register input. The fibers are fine enough and optically trasparent allowing light energy to pass through to display simple contextual menus. When you need a full-fledged QWERTY just unfurl the collapsible structure and start punching your phone.
Stats for Squeeze & Hug Your Phone
Trending: Older & Chilly
Research: 3,523 clicks in 426 w
Interest: 4 minutes
Concept: Squeeze & Hug Your Phone
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Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: eye-tracking vision tests, newspaper coffee packaging, and messaging app music videos.
Squeeze & Hug Your Phone
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